Investors in the round consist of the who’s-who of angel investing in Seattle, including Mike Slade, Nick Hanauer, Pete Higgins, Rich Barton, Erik Blachford, Jo

Investors in the round consist of the who’s-who of angel investing in Seattle, including Mike Slade, Nick Hanauer, Pete Higgins, Rich Barton, Erik Blachford, John Cunningham and others. umm... Who? But not to be snarky what I wonder is how some start-ups manage to generate press. Do they hire PR firms? Do investors pump the reporters? How can something so completely uninformative get out as news?