So if the ads were targeted based on other information they had about you, but _not_ the video watch history, that would be kosher? Or can it not include targe

So if the ads were targeted based on other information they had about you, but _not_ the video watch history, that would be kosher? Or can it not include targeted ads at all? And how does that compare with cable where the ads are matched with the content by people manually to target demographics who watch certain shows?