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Since you said you aren't currently charging anything for it, I would say you should wait to see if the market will validate it before shutting down. I.e, see i
by yellow_lead 7y ago
Since you said you aren't currently charging anything for it, I would say you should wait to see if the market will validate it before shutting down. I.e, see if you can raise the price to something > $0 before calling it quits.
- CyberFonic 7y agoIf you are not charging then you don't have a business and investors want to see revenue and a return on their investments. With the small number of active users, perhaps you should look at selling your technology to a company that will be able to spend on marketing.
- ahmedaly 7y agofacebook is not charging users for using it. still it got a ton of investment! facebook had a serious trouble monetizing it's service. so no revenue or monetization method is not enough for deciding that this business is not worth it.
- CyberFonic 7y agoFacebook is an advertising platform. You might not be paying for it, but corporations are paying for the data and eyeballs. As it is often said: "If you are not paying, then you are the commodity being sold."
- ahmedaly 7y agoI will make it as my last resort. I will warn my sellers that I will charge them $6/mo. This will have a negative impact of high churn rate for sure. But if I will shut it down, then churn rate would mean nothing - it will be shut down anyway!