So if Groupon already has the tech savvy, liberal mom and dad crowd in it's database, might a 'crass' ploy like this hit the remaining demographic? I'm thinkin

So if Groupon already has the tech savvy, liberal mom and dad crowd in it's database, might a 'crass' ploy like this hit the remaining demographic? I'm thinking about the people who didn't go to college. It seems crazy to target them, but really, if you already have the educated elite, and you're advertising on a football game... Anyway, here is the official justification: http://www.groupon.com/blog/cities/groupon-super-bowl-ads/ http://www.groupon.com/blog/cities/groupon-super-bowl-ads/ Might give you some useful perspective before you start forming an opinion.