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Banning ads would be nice, but that's already old thinking. The growth of the influencer model, advertorials/newsvertising, and individual personality as brand
by CptFribble 7y ago
Banning ads would be nice, but that's already old thinking.
The growth of the influencer model, advertorials/newsvertising, and individual personality as brand experience means that even if all public ads were banned, brands would just be paying thousands of micro-influencers for IRL mentions, tracked silently through the mic on your phone.
When you take the influencer thing to it's logical conclusion (everyone is a brand ambassador) then it becomes real murky real quick about what's an ad and what's just a person's opinion.
- na85 7y ago>tracked silently through the mic on your phone. Perhaps if the largest phone operating system vendor didn't have a financial incentive to weaken privacy, this would not be a problem.
- Swizec 7y ago> (everyone is a brand ambassador) So word of mouth? The already known highest quality way to gain new customers: friends of existing customers. All you gotta do is have a product good enough to be recommended. And maybe a nice built-in viral loop or twenty.
- ShorsHammer 7y agoPeople can choose to avoid "influencers" quite easily. That 10m LED billboard down the street blasting sound, not so much.
- TeMPOraL 7y agoThat's just a reason to also ban "influencing". Few other ways of advertising damage the basic fabric of society - interpersonal trust - as badly as influencers.
- thebean11 7y agoHow would that even work?