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>It’s a lot — I get it — but the net result is that you, dear reader, get to read our content without a paywall. I'd love to examine this. Podcasts for example
by Traster 7y ago
>It’s a lot — I get it — but the net result is that you, dear reader, get to read our content without a paywall.
I'd love to examine this. Podcasts for example, have almost none of this tracking (as enforced by Apple) and no pay wall. And frankly, since journalism costs pretty much however much you're paying your staff I'd love to see the argument for how much the CEO of vox gets paid when compared to the cumulative loss of privacy and self-determination that their readers have suffered.
- shostack 7y agoPodcast tracking is improving, but not super useful yet in many cases. It works best for advertisers with high LTV products that can be tracked via coupon codes or memorable vanity URLs. A lot of advertisers actually shy away from them because they try to charge high CPMs without great tracking, which is important when their reach is so low comparatively so other statistical methods aren't as useful for measurement.