Having worked at ad and design agencies I am highly confident all of that deck has been back-ported onto the new logo to justify the large fee the client paid.

Having worked at ad and design agencies I am highly confident all of that deck has been back-ported onto the new logo to justify the large fee the client paid. I can virtually guarantee a designer knocked up a few variants, the creative director said “Oh, this looks nice”, and they made up a long and on-brand pitch deck to send to the client.