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Why do you assume that it's easier to get wide adoption of a product if it's free, but not if it has a price tag? If you want your free thing to take off, you
by jasonkester 16y ago
Why do you assume that it's easier to get wide adoption of a product if it's free, but not if it has a price tag?
If you want your free thing to take off, you still need to market it and do all the other things you describe. The barrier to entry is almost exactly the same, except that with a paid product you need to figure out a way to accept payments.
- chc 16y agoI assume it's easier because most people's experience has shown that it's far easier to get people to take something for free than to part with even a dollar for it. For a real-world example, free app downloads on the iPhone positively dominate paid apps — that's why they have separate "Top Downloaded" lists.