Again, having the option numbers crunched is not the same as discussing it or seriously considering it. "Quit" and "Do Nothing" should always be included in sce

Again, having the option numbers crunched is not the same as discussing it or seriously considering it. "Quit" and "Do Nothing" should always be included in scenario planning. Especially the latter, because by ordinary momentum it's usually what happens. I expect Amazon plans have included scenarios such as "quit machine learning" and "don't invest in on-premise units".