4 ms·
Why would they even care about ‘winning’ the cloud? To what end? Google is officially and advertising company, and the large majority of their revenue depends o
by 40four 7y ago
Why would they even care about ‘winning’ the cloud? To what end? Google is officially and advertising company, and the large majority of their revenue depends on it.
This strategy is working so well for them, I just don’t see why they would even care about grinding out a little extra market share in the cloud hosting space. Why? Maybe just to boost their ego?
Is it really worth it to them? Whatever comparatively small amount of extra revenue they squeeze out will still be dwarfed by the ad revenue. I imagine they will continue doing what they do.
- cavisne 7y agoOne of the things that google does is basically trade compute and storage (whether its a google search or gmail storage) for advertising revenue. In a world where the public cloud is dominated by a handful of providers its likely (if not already the case) that AWS will become by far the biggest buyer (with the best economics) of compute and storage. Obviously there are many other barriers to competing with google, but if amazon could provision the amount of storage and compute needed for YouTube and search in the headroom of its public cloud (and even worse if AWS customers could do this for a cheaper cost than google itself) this would be a negative thing for google.