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I've been seeing a "deliver on my Amazon day (Saturday)" option, which is a way to batch deliver all purchases for a week.
by jonlucc 7y ago
I've been seeing a "deliver on my Amazon day (Saturday)" option, which is a way to batch deliver all purchases for a week.
- saimiam 7y agoWhile I haven’t seen Amazon day in the wild, I have to marvel at their marketing folks who have captured mindshare by coopting what used to be (and still is in my house) grocery day - when we do our weekly shopping - into Amazon day. To me, it’s these little moves which capture an inch of mindshare at a time that really bring home the power of marketing.
- brewdad 7y agoPrime members can choose a "Prime Day", meaning consolidating purchases into one day of your choice (say Thursday). This might be a bigger triumph in marketing. Convincing customers who pay a premium for 2-day shipping to accept delivery a week (or more) out, by choice. Genius!