2 ms·
People are not stupid. They will know the new name of the MAX whatever it will be.
by xiphias2 7y ago
People are not stupid. They will know the new name of the MAX whatever it will be.
- ethiclub 7y agoDevil's advocate: Common, successful marketing: If a brand is poisoned, distance yourself from the name & rebrand. At its extreme, it is used alongside phoenix company tactics. It works, although a (likely minority) customer portion will keep their finger on the pulse.