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What's more accurate, saying "Delivery for X" or "Uber for X"? In almost every spiel I've heard as an "Uber for X" it has been a delivery service. The usage o
by lightedman 7y ago
What's more accurate, saying "Delivery for X" or "Uber for X"?
In almost every spiel I've heard as an "Uber for X" it has been a delivery service.
The usage of a pre-existing company name is meant to mislead people into using their service. This has been a common practice for a long time, which is one of the myriad reasons why we have things like trademark laws to curb such language in advertising (in which a sales pitch counts as such.)
I've been guilty of the same thing roughly 15 years ago. Once I realized the wrong I was actually committing, I stopped. I've got a strong sense of justice/fairness, and the usage of another company's name to hawk your similar yet wholly unrelated service rang wrong with me once I understood the history behind the laws.
- spookthesunset 7y ago“Uber for XYZ” implies a hell of a lot more than “delivery for XYZ”. For example, it implies some kind of “everybody is a contractor” business model. People have been saying “the $brand of XYZ” forever and quite frankly there is nothing wrong with that at all.