I read the article. It's nothing but speculation and I don't buy it. Emailing them their password gives higher retention than being sent to right location when

I read the article. It's nothing but speculation and I don't buy it. Emailing them their password gives higher retention than being sent to right location when you click on a link that automatically logs you in? Yeah, right. Maybe that's how Markus justifies it to himself too but it doesn't make my original statement any less true.