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I don't think it's either or. You can use the analytics to check on the level of interest following a call. You can see the dwell time on particular slides to k
by jfoster 7y ago
I don't think it's either or. You can use the analytics to check on the level of interest following a call. You can see the dwell time on particular slides to know when something is of interest or concern.
- brudgers 7y agoI'm probably biased. But using slide decks as a stand-alone marketing artifact seems like a poor choice of alternative. Better analytics probably makes it better, but still leaves stand-alone slide decks as a poor form of marketing. A web page, video, email, phone-call, brochure, etc. all seem like a better focus of attention. It's not that I don't appreciate the product. I just think it is likely to leave the big problem intact in the cases where it is used.