The flip side of infinite variety is also that there are some truly terrible products for sale online that would never make it past the selection process to get

The flip side of infinite variety is also that there are some truly terrible products for sale online that would never make it past the selection process to get brick-and-mortar shelf space. So while going to a physical store results in just choosing the best of the available options, online shopping requires at least some research or else you end up wasting money on things that are utterly worthless or, worse yet, put your health and/or other property at risk.