You said the "project was shilled hard when it was first released". Why use a word with such strong conspiratorial connotations? Couldn't you just as easily arg

You said the "project was shilled hard when it was first released". Why use a word with such strong conspiratorial connotations? Couldn't you just as easily argue that a lot attention was given to the project without implying that it was because of a shill conspiracy? What concrete evidence leads you to the conclusion that coordinated shills are responsible for giving the project attention?