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As much as I disagree with apple's BS pricing, this take on the fundamental definition of market and customer is even less true. They literally didn't expect an
by throwGuardian 7y ago
As much as I disagree with apple's BS pricing, this take on the fundamental definition of market and customer is even less true. They literally didn't expect and count price sensitive buyers as their target customers, so no, you are not the market.
However, I agree with you that their business acumen is lacking, pricing at 25-50% over their best quality competitor would have vastly expanded the market, and their bottom line. But someone is advising them to be the Hermes/Versace of computers and somehow making business sense to decision makers, so this is what we get.
- topkai22 7y agoI’m not part of the target market segment, but I am part of the market. As another poster pointed out, I could buy one but won’t, depriving Apple of revenue. More importantly though, that truism is used to shutdown discussion of value and worth of products and ideas, Even though those discussions in fact actively changing the. We are having a public discussion of price, which may effect purchases of others. If a major publication published an article about how new Mac Pros were failing catastrophically with data loss, it would effect the general assessment of value of a Mac Pro and change the market, even if the author never purchased one.