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It looks to me as though they should try the original headline without the social proof. Since the Control beat Variation 1, but Variation 2 beat both, that wou
by WillyF 16y ago
It looks to me as though they should try the original headline without the social proof. Since the Control beat Variation 1, but Variation 2 beat both, that would seem to be a logical next step.
- Datasta 16y agoI agree. That's on my agenda :-D
- slimier 16y agoAgreed. I feel the majority of the science behind this is simply keep things clean and minimal. I would hypothesise 'Get Email Updates' would do better than 'Get Free Email Updates', too. I don't believe a statistic offers any significant social proof. Lots of faceless people i don't know have signed up. So what?