Makes sense to me. Mixi is a localized incumbent that supports anonymous profiles. Facebook relied on crowdsourced translations to make the Japanese site (whi

Makes sense to me. Mixi is a localized incumbent that supports anonymous profiles. Facebook relied on crowdsourced translations to make the Japanese site (which I think is an amazing idea), but that's not going to cut it as far as localization goes. For very similar reasons, Yahoo! was able to control search in Japan when Google took over much of the rest of the world.