The brand name for Kia motor cars in Israel are pronounced "ka-ya" rather than "ki-ya" (and promoted that way by the importer/distributor), because the latter s

The brand name for Kia motor cars in Israel are pronounced "ka-ya" rather than "ki-ya" (and promoted that way by the importer/distributor), because the latter sounds too close to the word used for "barf" and especially the way kids often say it. The name of Microsoft's iPod competitor "Zune" is pronounced the same as the modern hebrew noun for "fuck"/"copulation", which is especially fitting given that you were able to "squirt" songs.