Generally, different VC firms give a lot of money to similar companies at the same time. In one vertical, I worked with the same company for three years. CPC fo

Generally, different VC firms give a lot of money to similar companies at the same time. In one vertical, I worked with the same company for three years. CPC for the same keywords doubled every year for all 3 years, when the unit economics of the industry didn't change. It's fiercely competitive.