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>it's paying the users first and then taking it from them in a secondary loop I’m not sure what you mean… advertisers buy BAT to pay for ads and users get paid

>it's paying the users first and then taking it from them in a secondary loop I’m not sure what you mean… advertisers buy BAT to pay for ads and users get paid a percentage of the ad spend to view the ads if they wish. Also, when Brave did the ICO for BAT, they raised $35 million in 30 seconds[1]. BAT's current market cap is over $265 million USD.[2] [1]: https://www.coindesk.com/35-million-30-seconds-token-sale-internet-browser-brave-sells https://www.coindesk.com/35-million-30-seconds-token-sale-in... [2]: https://coinmarketcap.com/currencies/basic-attention-token/ https://coinmarketcap.com/currencies/basic-attention-token/

manigandham 7y ago
3 models: - Earn cash from work, pay cash to site as user. - View ads on site and generate cash for site via attention in real-time. - View ads from Brave and earn BAT, pay BAT to site as user. It's a mix between the two models. You're still working via your attention to generate value and trade it for content from the site, it's just inserting 1 more step from the usual ads but with more control over the experience since it's handled by Brave.