This is the usual FUD we are used to from Microsoft. First just claim that the allegations are wrong (use 'Period.' and 'Full Stop.'). Don't try to explain! T

This is the usual FUD we are used to from Microsoft. First just claim that the allegations are wrong (use 'Period.' and 'Full Stop.'). Don't try to explain! Than redirect allegations as a personal attack (say it is 'insulting'). Don't try to explain why, either! Refer to a document that requires paid membership, so only very few people if any can check (don't use a direct link). Gives you cheap credibility. Claim that the experiment is fraud, although no one benefits financially. Don't back up the claim with data. Counterclaim that your competitor is actually copying from you, ignoring the difference between ideas and data. Now that the reader envisions you as the poor underdog that is insulted, is a fraud victim, and is copied, spread the doubt that Google is doing this because it starts to 'worry' (pose an open question like 'is it a coincidence'?). End with the pose that your are not affected by this and concentrate on your business. Never, ever answer the allegations with a simple explanation on why Bing shows bogus results because some Google employees search while the Bing Toolbar was active. {Overlook that you admitted that your are prone to click fraud.}