3 ms·
I won't conclude that there wasn't more to offer than just internet fame, but I will say that brand is something that companies will pay a big premium for.
by johnrob 16y ago
I won't conclude that there wasn't more to offer than just internet fame, but I will say that brand is something that companies will pay a big premium for.
- rst 16y agoPerhaps, but Google hasn't been one of those companies, Google Earth and Google Analytics are both things they acquired --- and immediately rebranded. (Originally Keyhole and Urchin respectively.) In any case, I'm not sure Path has yet established enough of a brand to be worth that kind of premium.
- ryanglasgow 16y agoThey acquired and kept the names for Android, Dodgeball, and Picasa. Google Path has a nice ring to it and would integrate well within their current product lineup.
- phlux 16y agohow's that working out for Kevin Rose these day?s?