It's interesting you mention this. I distinctly remember signing up for OKC because it had fun quizzes and stuff -- I wasn't really thinking it was much of a da

It's interesting you mention this. I distinctly remember signing up for OKC because it had fun quizzes and stuff -- I wasn't really thinking it was much of a dating site at the time, and that it was more of a social networking site in the days before Facebook :) So finding an interesting angle on that sort of thing could be a way to avoid the chicken/egg thing, and I think that's how OKC did it to start with.