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Perhaps you should just offer an option to white label your saas? Then you retain all ownership. They are “just” a customer. You can certainly white label it t
by matt_the_bass 7y ago
Perhaps you should just offer an option to white label your saas? Then you retain all ownership. They are “just” a customer.
You can certainly white label it to other customers too. Or work out an exclusive license to them. But for them to keep exclusivity they need to maintain certain levels of metrics (fees to you, active users, etc)
Maybe the fee structure is one off. Maybe a % of their rebranded revenues. Maybe a combination thereof.
- The_DaveG 7y agoI've negotiated deals like this in the past and white labeling products are a great way to go about it. In the past I've done an $X upfront as the cost to create the white labeled product and then some % of the revenue based on the value that you bring and the time/cost it takes you to do so. Best suggestion is to think of the numbers that would make you insanely happy, double that, and then use that as your starting point for negotiation.