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I love these posts - this has been talked to death. The last thread had some good illustrations comparing media sites non-AMP pages (the bloat from ads / javas
by privateSFacct 7y ago
I love these posts - this has been talked to death.
The last thread had some good illustrations comparing media sites non-AMP pages (the bloat from ads / javascript / etc was INCREDIBLE) to AMP pages.
Google puts a little icon next to amp pages at least some of the time. These pages usually load VERY quickly in my experience - somehow whatever AMP/Google is doing results in less bloated pages on these AMP pages.
I wouldn't be surprised if users start naturally gravitating to these pages for the better experience. I know I have sometimes just because I know the page is not going to trap me on their site if they are AMP. I can usually get back to search results with AMP, where other sites do a weird thing where they pop up a registration page in front, then even if you fight through that you have to fight through some registration redirects to get back.
I wish google would push down news sites I don't have memberships too though - banging on paywalls is annoying - I pay for a few sites already -> be great to have those be the ones surfaced most often.
- buboard 7y ago> I wouldn't be surprised if users start naturally gravitating to these pages for the better experience. If this were true at all, these sites would have lost their mobile traffic. At worst, google could downrank them. This whole AMP thing is a glaringly terrible idea and such an incredible arm-twisting that should be scaring developers away from google. It's not difficult to see amp for what it is: an evil attempt to turn websites to "web snippet producers" that can only be monetized via google or die. It's web feudalism.
- RonanTheGrey 7y ago> somehow whatever AMP/Google is doing results in less bloated pages on these AMP pages. The article links to another page that dives into this: AMP isn't actually creating less bloated pages. The speed increase is because Google Search preloads the content for all AMP results so you're effectively getting a cached page when you click on it. That is incredibly monopolistic behavior because it can't be reproduced any other way.
- lern_too_spel 7y ago> That is incredibly monopolistic behavior because it can't be reproduced any other way. Monopolistic would be Google making publishers integrate directly with them to enable prerendering like Apple News or Facebook Instant Articles. AMP pages can and are consumed by link aggregators other than Google, so they are very specifically not abusing their monopoly by telling publishers to use AMP.
- RonanTheGrey 7y agoOh look you copy-pasted this reply and got downvoted for it. https://news.ycombinator.com/item?id=21713738 https://news.ycombinator.com/item?id=21713738 What part of "Only Google can preload the results on the search results page" did you miss.
- lern_too_spel 7y agoAlso Bing, Yahoo, Baidu, Yandex, and every other link aggregator (unlike Apple News or FBIA, which were designed for the same purpose). What part of that don't you understand?
- RonanTheGrey 7y agoWhat part of Google is the only one that preloads AMP content don't you understand?
- lern_too_spel 7y agoWhat part of Bing also prerenders AMP content didn't you understand? That's the whole point of AMP. Here's a prerendered result I just grabbed from Bing. https://www.bing.com/amp/s/www.latimes.com%2fcalifornia%2fstory%2f2019-12-05%2fthanksgiving-week-storm-record-75-foot-wave-off-california-coast%3f_amp%3dtrue https://www.bing.com/amp/s/www.latimes.com%2fcalifornia%2fst...
- privateSFacct 7y ago