It's a very easy to use product that is used by tens of thousands of pages, if not more. The revenue alone would be significant once they release better paid op

It's a very easy to use product that is used by tens of thousands of pages, if not more. The revenue alone would be significant once they release better paid options. If you think an app like that is as easy as having a bunch of themes done by a designer, you should try implementing one - it's much harder than it seems. I know because I am running one now!