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>Napster had cast its stone straight into the music goliath’s eye, and no one had seen it coming. >MTV was forced to react, and fast. The network realized that
by ianferrel 16y ago
>Napster had cast its stone straight into the music goliath’s eye, and no one had seen it coming.
>MTV was forced to react, and fast. The network realized that the cheapest way to operate was to start producing its own content, rather than fork out the oodles of cash needed for a half decent music channel. And thus, hits like “Punked,” “Pimp my Ride,” “Singled Out” and more recently “Teen mom” and “Jersey Shore” were born.
That was some serious foresight, running Singled Out from 1995 to 1998, in response to Napster, released in 1999.
- chopsueyar 16y agoEven more foresight, "The State"... http://en.wikipedia.org/wiki/The_State_%28TV_series%29 http://en.wikipedia.org/wiki/The_State_%28TV_series%29 No mention of MTV2, either. http://en.wikipedia.org/wiki/MTV2 http://en.wikipedia.org/wiki/MTV2
- redthrowaway 16y agoThe release of Snooki's book caused so great a disruption to the universe that a closed timelike curve formed in spacetime, preserving causality relative to any reference point within it but causing such seeming paradoxes as cause preceding effect when observed from a separate worldline. Thus MTV's flight from music in the 90s was in response to the rising prominence of Vevo.