I would create two separate services for each side - services that doesn't require the "egg" or "chicken". Once you hit critical mass, you can start integratin

I would create two separate services for each side - services that doesn't require the "egg" or "chicken". Once you hit critical mass, you can start integrating the futures. Let's say you want to create a "find a cofounder website". =====Very Specific Example Here ===== For tech entrepreneurs, you might create a tool that helps with adwords or business development. Maybe a directory of similar startups in their niche & pre-typed business development sample emails. For business entrepreneurs, maybe create a lean website testing quick app that will test if their idea is viable. Idk, fake pricing page, fake screenshot, and they'd put in their prices, features, and sales copy. Maybe you can go even simpler and create one of those dumb quiz sites: Are you a tech cofounder or a business cofounder quizzes - make it funny and you can get email addresses on both sides of the coin. Just getting the email addresses alone can potentially help solve the problem.