5 ms·
Same with a lot of the famous, longer lived brands. Seems to tie in with the brand rather than the product becoming the important thing. Quality craters. Often
by NeedMoreTea 7y ago
Same with a lot of the famous, longer lived brands. Seems to tie in with the brand rather than the product becoming the important thing. Quality craters. Often the product(s) that build the brand in the first place, e.g. Craghoppers Kiwi outdoor trousers, been around since before me, but the quality seems to decline every couple of years. Now the only ones worth buying now are old ones on eBay and are unrecognisable compared to the ones sold in the 70s and 80s. The once cheap copies are now often better. Loads of other examples.
- deleted 7y ago[deleted]
- lsc 7y agoI think that most of this effect is just how cheap precision is, and the fact that the cost of raw materials hasn't dropped; I mean, compare my ikea shelves to my parent's heavy metal furniture from the '60s. at first glance, the ikea stuff looks super cheap; but the tolerances! in many ways, my ikea furniture is a marvel of engineering. It's essentially a bit of cardboard encased in a very thin layer of whole wood, and it works! But I do like the feel on the older stuff that consumed more material.
- NeedMoreTea 7y agoI think that may be part of the story, and I suspect heavily that overall we are using far more materials than in my parents or grandparents day. I still have a pair of Craghoppers I bought in the 1980s, and a good ten years of life was to be expected. When I eventually stopped buying two-three years was nearer the mark. Having aged 40 years, I suspect if anything they get lighter use today than way back when. :) Same for furniture - the cardboard+wood miracle of engineering may work for a while, but have kids or move home once and it'll be beyond its limits. The bookcase my great-grandfather made as part of his cabinet maker apprenticeship is doing fine... One joint is a little sloppy and probably needs a little maintenance, but it's moved house (and family) dozens of times... One thing I am sure of though - for brand profit, trousers that are worn out under five years are far better than those that might last fifteen. Especially if you can trade off retained customer belief in a maker of good quality - which few of them are any more.