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I keep hoping that “UI as branding” is just a trend and eventually goes out of fashion. UI/UX is overdue for a dose of utilitarianism.
by kitsunesoba 7y ago
I keep hoping that “UI as branding” is just a trend and eventually goes out of fashion. UI/UX is overdue for a dose of utilitarianism.
- amiga-workbench 7y agoIts one of the things I appreciated about Sailfish OS's UI lipstick. The system wide inclusion of the users colourscheme preference is so completely hostile to attempts to brand the interface. Meego also had a nice communications hub where all instant messengers would integrate centrally. The skype application was essentially just a plugin for this hub.
- rescbr 7y agoMicrosoft tried that with Windows Phone 7. I loved the utilitarian concept of plugins for hubs. The OS was king. Unfortunately iOS' everything is app concept won the market. Soon enough, apps will be the whole ecosystem and the operating system will just be a detail.