I think this is what happens when you have various stakeholders and some are driven by KPIs such as reach / views. To that end those specific stakeholders (cont

I think this is what happens when you have various stakeholders and some are driven by KPIs such as reach / views. To that end those specific stakeholders (content writers / marketing) will bias towards sensationalism. That's not to excuse the organizational culture which allows for this behavior / outcome. There does need to be course correction.