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I'm not sure, but my girlfriend clicks on ads on instagram and buys things directly from there on a regular basis. I think the people who go on HN might be in a
by anchpop 7y ago
I'm not sure, but my girlfriend clicks on ads on instagram and buys things directly from there on a regular basis. I think the people who go on HN might be in a little bit of a bubble about the efficacy of advertisements.
- treebornfrog 7y agoHN is a bubble. I've been running PPC ads for highly targeted keywords for the last 5 years which have generated a ridiculous return. In general ppc is steady and reliable once you have you're keywords and ads running for a while and are well optimized. On the other hand, I've recently been trying dropshipping, advertising the product on Facebook. I did a small test for a unique product, I sourced it from China for around 5 usd and sold them for 25 usd. People actually bought them on site even though Amazon has them at a much lower price. Facebook literally knows people who are high spenders / frequent purchasers and will put your ads in front of them. It's actually stupidly powerful.
- spunker540 7y agoWhy haven’t you scaled out the dropshipping concept further? It sounds pretty solid.