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It's well known in business that ads are generally dubious at best and likely mostly a fraud. Unfortunately, there isn't an alternative than doing all the work

It's well known in business that ads are generally dubious at best and likely mostly a fraud. Unfortunately, there isn't an alternative than doing all the work in-house. And, if you're good enough to do it in-house to make it a business, you'll easily figure out that you can cheat other people. IMHO, ads should be treated as a national resource with open accounting and a non-profit goal. This would instantly force companies to have to charge for services, pushing things back into competition.

IAmGraydon 7y ago
Honestly, everything after your first sentence is completely incoherent. I'll stick to the first sentence. >It's well known in business that ads are generally dubious at best and likely mostly a fraud. You're using the phrase "it's well known" in an attempt to support a consensus that you completely fabricated. I spend over $100,000 every year on digital advertising, and I can assure you there is a very measurable return. Colleagues who manage much larger (and some smaller) marketing campaigns are also making measurable returns. You clearly have no experience in what you're talking about. So why talk about it? There are lots of unsophisticated business owners and marketing "professionals" who think they can just throw money at digital and it will magically return. These same people don't understand how to effectively measure, so they may not even realize they're burning money. Like any failed venture, that is THEIR fault. In no way does that make advertising "generally dubious at best and likely mostly a fraud".
- heavenlyblue 7y ago
  I have worked for a company that spent a multiple of your amount in a single day on a PPC advertising. The fact that it works for you doesn’t mean that if that industry wasn’t as monopolised and unregulated you wouldn’t pay 1/10th of what you paid for the same.

IAmGraydon 7y ago

Honestly, everything after your first sentence is completely incoherent. I'll stick to the first sentence. >It's well known in business that ads are generally dubious at best and likely mostly a fraud. You're using the phrase "it's well known" in an attempt to support a consensus that you completely fabricated. I spend over $100,000 every year on digital advertising, and I can assure you there is a very measurable return. Colleagues who manage much larger (and some smaller) marketing campaigns are also making measurable returns. You clearly have no experience in what you're talking about. So why talk about it? There are lots of unsophisticated business owners and marketing "professionals" who think they can just throw money at digital and it will magically return. These same people don't understand how to effectively measure, so they may not even realize they're burning money. Like any failed venture, that is THEIR fault. In no way does that make advertising "generally dubious at best and likely mostly a fraud".

heavenlyblue 7y ago
I have worked for a company that spent a multiple of your amount in a single day on a PPC advertising. The fact that it works for you doesn’t mean that if that industry wasn’t as monopolised and unregulated you wouldn’t pay 1/10th of what you paid for the same.