Although this is lame on Apple's part, can we also agree that it's lame on Amazon's part to disallow affiliate links for use on mobile devices or websites aimed

Although this is lame on Apple's part, can we also agree that it's lame on Amazon's part to disallow affiliate links for use on mobile devices or websites aimed at mobile? I have struggled to understand why they would want to keep people (like me) from making apps to drive purchases to Amazon on mobile, and I don't have any good answer at all. Having said that, I can't quite decode this move by Apple yet...