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> British Lego Ltd. was set up in late 1959 and the first sets were sold the following year. Sounds like this wasn't wholly related to LEGO, if it all. Like a
by xyzzy_plugh 7y ago
> British Lego Ltd. was set up in late 1959 and the first sets were sold the following year.
Sounds like this wasn't wholly related to LEGO, if it all.
Like any good idea, invention is not even half of the battle -- marketing reigns supreme.
- NeedMoreTea 7y agoLego copied the packaging, marketing and branding too. Page's suicide was unconnected, and I'm not sure he knew of the Lego counterfeiting, or the full extent of it at the time.