This year in France, Coca Cola reduced the standard size of their bottles from 1.5L to 1.25L while keeping the same price. If I remember correctly the main argu

This year in France, Coca Cola reduced the standard size of their bottles from 1.5L to 1.25L while keeping the same price. If I remember correctly the main argument was to handle a new tax on soft drinks without (overtly) increasing prices.