And yet, because the iPad is priced quite aggressively, you are not going to find yourself buying one for quite a while, and competitors like Samsung are betwee

And yet, because the iPad is priced quite aggressively, you are not going to find yourself buying one for quite a while, and competitors like Samsung are between a rock and a hard place. It's kind of remarkable how Apple's used its old reputation as overpriced as a competitive weapon here. If you're expecting a wifi-only tablet to cost significantly less than an iPad, then the subsidized version of the same gizmo on a contract can't cost any more than a Happy Meal. Nobody can make money selling that device.