I think it would be much better if the name and purpose of the header was something like: "tracking preferences" or even "user preferences". This way it wouldn'

I think it would be much better if the name and purpose of the header was something like: "tracking preferences" or even "user preferences". This way it wouldn't be just binary track/do not track, but could allow more customisation. For example user classification as a child for US Coppa law purpose.