This will not help any competition. Google has its caches and own fibers all over the world. I can go and connect now in any IX and most data centers with Googl

This will not help any competition. Google has its caches and own fibers all over the world. I can go and connect now in any IX and most data centers with Google AS and exchange traffic for free, which makes Google cost of bandwidth to most consumers in developed countries almost non-existent. Good luck competing with that as a startup. Google is using this infrastructure not only for Youtube. So unless you have billions to invest in your own infrastructure, Google will always have cheaper bandwidth than you.