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Bandwidth isn't really the problem. Vimeo exists, and they serve considerably higher bitrates than YouTube. The problem is that YouTube is entrenched, and has n
by MaxBarraclough 7y ago
Bandwidth isn't really the problem. Vimeo exists, and they serve considerably higher bitrates than YouTube. The problem is that YouTube is entrenched, and has network effects on its side.
A fresh new competitor to YouTube would face a combination of a lack of advertisers, and a lack of content seeking ad-funding.
On the other hand, when it comes to pay-to-watch content, there's space in the market for new competitors to arise, as the network effects are less significant there.
https://rakuten.tv/ https://rakuten.tv/ and https://chili.com/ https://chili.com/ for instance, are far smaller than Amazon and Google.
I guess bandwidth costs are, in a sense, the problem. If if were easy to run a very-large-scale video-hosting site, that would help, sure. Ads wouldn't have to be worth much to make the business work.
See also https://en.wikipedia.org/wiki/Two-sided_market https://en.wikipedia.org/wiki/Two-sided_market