Being first mover into a market is no guarantee of success. Likewise, and more importantly, not being first in your market is not the primary critical factor i

Being first mover into a market is no guarantee of success. Likewise, and more importantly, not being first in your market is not the primary critical factor in successfully pursuing an idea. Rio built flash based mp3 back in the late 90's (http://en.wikipedia.org/wiki/Rio_PMP300 http://en.wikipedia.org/wiki/Rio_PMP300 ). What's the default brand name for mp3 players now? Definitely not Rio's!