You could argue that display ads in general are a positive. (I personally disagree, but that I can see how reasonable people might see it differently.) But trac

You could argue that display ads in general are a positive. (I personally disagree, but that I can see how reasonable people might see it differently.) But tracking is not close to being ethical. The difference is between someone handing out pamphlets for a new baby care product because you are walking into a baby clothing store, and one handing you the same pamphlet because he has gone through your trash and found your pregnancy test results.