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> I'm trying to figure out who exactly the cybertruck is for It's for the same people who buy most pickups and SUVs now - i.e. not tradespeople or people on fa
by danans 7y ago
> I'm trying to figure out who exactly the cybertruck is for
It's for the same people who buy most pickups and SUVs now - i.e. not tradespeople or people on farms. Instead most of these will spend their time sitting in gridlocked traffic on the way to and from the office or shopping mall in places like Dallas, Silicon Valley, New Jersey. Pickup trucks are very versatile vehicles, and we live in a society where people like to carry lots of stuff with them, whether or not they truly need to.
A few weekends a year, the cargo space will be filled with gear to go glamping or skiing (hence the glamping scene on the cybertruck website), or other upper middle class pursuit, but more frequently visiting a winery or other rural tourist attraction. A few other weekends, it will carry bags of mulch from the garden center, or the kids' bikes.
I'm not mocking those use cases. Minus the gridlock traffic to work (I'm lucky - I take a train), that pretty much describes what my family uses our small SUV for now.