along with the fact that Apple products have (almost) never beaten their competitors on spec sheets This is categorically untrue. The iPhone 3GS was a world ab

along with the fact that Apple products have (almost) never beaten their competitors on spec sheets This is categorically untrue. The iPhone 3GS was a world above virtually every Android phone at the time. The iPhone 4, when released, didn't have quite as large of a lead, but it still led the competition on virtually every spec. And those specs didn't go unnoticed. From screen brightness to color range to processor speed to GPU performance, this is one of the reasons it was considered the #1 device. It led the spec sheet. The iPhone 5 of course has its work cut out for it, because the competition is much more refined now and they're really in the game. But I am pretty certain that Apple is going to try their damndest to lead the spec comparisons again.