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Coming soon -- algorithmic manipulation to the passenger volume offered to drivers whose audio indicates that they're driving for competing services, and passen
by uptown 7y ago
Coming soon -- algorithmic manipulation to the passenger volume offered to drivers whose audio indicates that they're driving for competing services, and passenger advertising profiles, based on their topic of conversations, offered for sale to any interested buyers.
- jrockway 7y agoWhy would they sell this data? Just use it to serve ads in the app. If you sell someone the data, they have it forever. If you dole it out in cost per impression, they keep coming back for more.
- uptown 7y agoBecause it's likely more valuable to sell data to multiple buyers than it is to try to deliver ads inside an app which may only be used occasionally for short periods of use. It also allows them to distance themselves from the creepy-factor.