When I see a product with about ~50 reviews and they are all either GLOWING with praise, full of pictures, include videos, or otherwise clearly took more than a

When I see a product with about ~50 reviews and they are all either GLOWING with praise, full of pictures, include videos, or otherwise clearly took more than a few minutes to write, it's a good tell the reviews are mostly paid for. I don't know how to handle this from Amazon's angle... how about limiting how many items a buyer can review from a certain seller? Or force them to contribute a 3- or 4-star review every so often, instead of all 5's? (this one's too easy to game - you just buy a 30¢ irrelevant item every now and then and review it poorly.) It's a hard problem to solve for Amazon, and I don't trust them to care enough to fix it. In the meantime, I stick with volume as my indicator for quality. It's very unlikely a company paid for nearly 2,000 5-star reviews, so products with LOTS of reviews are the ones I usually end up purchasing.