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This is simply not true. I don't think anyone would pay $4 billion for a referral stealing chrome extension anyway
by shamblesRed 7y ago
This is simply not true. I don't think anyone would pay $4 billion for a referral stealing chrome extension anyway
- CydeWeys 7y agoThey're paying for the large existing userbase, regardless of how that large userbase was acquired.
- t0ughcritic 7y agoAgreed. Most people just don’t understand how it could be so simple or how honey makes so much.
- shamblesRed 7y agoSure! But just 17 million user by itself isn't worth $4 billion. It's the value brought in per user. There's no figuring out what you want and what are your interests like with social media platforms, it's straight forward giving away info about what you want to buy, what will make you buy it etc. Just look at Honey Droplist https://www.joinhoney.com/features/droplist https://www.joinhoney.com/features/droplist. Let's say that I wanted to buy a product but I think I'd rather buy it at 5% off. Or let's say that I just put it on droplist for no reason and am not that interested to buy it. Honey could literally provide this information to retailers and suggest price drops and email honey users to create demand. Now, when you see a 10% price drop notifications, you being prone to scarcity are so much more likely to buy. And that's why this data is so valuable. Now on top of this, you got rewards programs, payment splitting programs (https://www.joinhoney.com/honeypay/overview https://www.joinhoney.com/honeypay/overview) (which provide yet another advantage, you got a discount but still can't afford to pay, how about you only have to a quarter of the price right now?), a mobile app with 100+ stores integrated in a single app, it adds up!
- bonestamp2 7y agoThose are all good points. I believe paypal wants Honey for one thing, to insert themselves in the middle of the checkout process and offer incentives to complete checkout using their payment service.
- CydeWeys 7y agoAre you sure it's not worth that much? That's only $235 per user. Given how affiliate revenue can easily approach 10%, and their average user probably spends thousands of dollars online per year, it seems easily within the bounds of reason to me.
- Paraesthetic 7y agoThey are probably looking to direct people to use paypal, or find out what sites aren't using paypal that are driven with high traffic
- jartelt 7y ago"...PART of what they do..."